For their rollout in the USA marketplace, UK luxury brand ME+EM approached JS to collaborate with their in-house team for the opening of new boutiques. In this location, bleached wood floors, handcrafted burr poplar furniture, and a lacquer wall in ME+EM’s signature mustard color speak to a modern English sensibility grounded in intelligent style. As the design narrative progressed, the brand introduced creamy plaster walls paired with deep-toned velvet curtains, rich English walnut fixtures, and vintage furniture upholstered in warm, textured fabrics.
Photo credit: ME + EM